Learn
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
listening
Framing the problem is crucial to the success of any project. In this phase I make sure I understand everything about the company, the market it operates in, who is the target audience, what are the company’s competitors and what is the the real problem we’re trying to solve.
Research
Market
Project goals
Target audience
The problem
Strategy
Every project has to achieve business goals. After learning them in the first phase, I try to think of a strategy to actualise them. This phase is mostly done through workshop with you, the client. I’m a big believer of collaboration and co-creation.
Making
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
design
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design
Guided by a Problem Solving approach, I create multiple concepts to solve the problem we identified. However, only the real viable solution make it to you. I don’t present rough ideas, I present working solutions to the problem.
Working
Solutions
To
Business
Problems.